Business Details
50+ Years
experience
Your Trusted Source for Premium Building Materials
Since our founding in 1975, MSI has grown into a $2.5 billion annual revenue company with over 3,700 employees worldwide. Our mission is to make beautiful, high-quality surfaces accessible to everyone, whether for residential or commercial spaces. We achieve this through an unparalleled product assortment, including flooring, countertops, wall tiles, and hardscaping materials, sourced globally and distributed efficiently via 50+ centers across the U.S. and Canada. Our business model is built on four pillars: Assortment, offering over 75,000 containers annually and 5,000+ SKUs; Accessibility, ensuring timely delivery through advanced logistics; Attentiveness, providing complimentary training and marketing support to partners; and Affordability, leveraging buying power to deliver value at every price point.We prioritize sustainability and community impact through initiatives like our Charitable Trust, which supports education, healthcare, and environmental causes. With state-of-the-art showrooms, innovative design tools like our Multi-Surface AR Visualizer, and a commitment to ESG and DEI principles, we strive to set industry standards while making dream surfaces attainable for all.
Services
Flooring Tiles
Countertops
Wall Tiles
Outdoor Living Products
Kitchen Sinks
Vanity Sinks
Prefabricated Countertops
Natural Stone Tiles
Luxury Vinyl Flooring
Everlife Waterproof Flooring
Details
- Year established: 1975
Highlights and features
- We offer the greatest product variety in the marketplace.
- Our 50+ distribution centers ensure timely delivery across the U.S. and Canada.
- We provide complimentary training and marketing materials for partners.
- Our unique business model ensures high-quality products at affordable prices.
- We are committed to sustainability and community impact through our Charitable Trust.
Services
Luxury Vinyl Flooring
MSI's Everlife Waterproof Flooring combines durability with style, ideal for high-traffic residential and commercial spaces. Available in wood-look planks, stone-look tiles, and hybrid rigid core options, it features waterproof protection and a 30MIL CrystaLux wear layer. This flooring resists scratches, stains, and wear while offering easy installation and low maintenance.
Natural Stone Countertops
MSI offers premium natural stone countertops, including granite, marble, quartzite, and travertine. These surfaces provide timeless elegance and durability, with options for every design aesthetic. Sourced globally, they resist heat, scratches, and stains, requiring minimal maintenance to retain their beauty in kitchens, bathrooms, and outdoor spaces.
Outdoor Living Products
MSI's outdoor living solutions include porcelain pavers, stacked stone, artificial turf, and pool tile. Designed for all-weather performance, these products enhance patios, poolscapes, and gardens. Arterra Porcelain Pavers and Evergrass Turf offer low-maintenance, stylish options that withstand harsh climates while maintaining aesthetic appeal.
Wall & Backsplash Tiles
MSI's wall and backsplash tiles feature subway, glass, metal, and mosaic designs in diverse materials. Ideal for kitchens and bathrooms, these tiles combine functionality with visual interest. The collection includes trend-driven patterns and textures, enabling customization from modern to traditional styles with easy-care finishes.
Prefabricated Countertops
MSI's prefabricated countertops in granite, quartz, and marble offer cost-effective, ready-to-install solutions. Standard sizes simplify selection, while matching backsplashes and vanity tops ensure cohesive design. These countertops balance affordability with durability, suitable for quick renovations or new constructions.
People
Manu Shah
Founder
Manu Shah founded MSI in 1975, growing it from a basement operation to a $2.5 billion global enterprise. His vision focused on accessibility, quality, and community impact, establishing MSI as a leader in surface materials.
Rika Shah
Co-Founder
Rika Shah co-founded MSI with her husband, contributing to its early success. Her dedication to family values and customer service shaped the company's attentive business model, emphasizing partnerships and community engagement.
Raj Shah
Co-CEO
Raj Shah joined MSI in 2003, driving expansion and product innovation. As Co-CEO, he focuses on strategic growth, sustainability, and enhancing MSI's digital tools to meet evolving customer needs.
Rup Shah
Co-CEO
Rup Shah, alongside his brother Raj, leads MSI's global growth. He prioritizes operational efficiency, supplier partnerships, and introducing cutting-edge products like Everlife Flooring and Evergrass Turf.
Questions
What types of countertops do you offer?
MSI offers quartz, granite, marble, quartzite, travertine, porcelain, and prefabricated countertops, each with unique durability and aesthetic benefits for kitchens, bathrooms, and outdoor spaces.
Are your flooring products suitable for high-traffic areas?
Yes. Everlife Waterproof Flooring and luxury vinyl options are designed for durability in commercial and residential high-traffic zones, resisting scratches, stains, and water damage.
Do you provide design assistance?
Yes. Our Multi-Surface AR Visualizer, Countertop Edge Profile Tool, and in-store experts help customers select and visualize products for floors, walls, and countertops.
How do I maintain natural stone surfaces?
Seal granite and marble annually, clean with pH-neutral cleaners, and avoid acidic substances. Porcelain and quartz require minimal maintenance with regular wiping and mild soap.
Are your products eco-friendly?
MSI prioritizes sustainability through recycled materials like Venetian Marble, energy-efficient manufacturing, and initiatives like our Charitable Trust supporting environmental and community projects.
