Call Now
Website
Call
Business Details
41 Years
experience
Trusted St. Louis Flooring Solutions Since 1985
Ambassador Floor has been a trusted name in the flooring industry since 1985, combining decades of expertise with a commitment to quality and customer satisfaction. Our team brings unparalleled experience to every project, having served St. Louis and surrounding areas through strategic partnerships with leading manufacturers like Shaw, Mohawk, and Armstrong. As a proud member of the National Floorcovering Alliance, we offer exclusive products and warranties that reflect our dedication to excellence. Our history of service began with Mid-West Floor in 1939, and today we continue to prioritize personalized solutions for residential and commercial clients. We specialize in carpet, hardwood, laminate, luxury vinyl, tile, and custom area rugs, ensuring comprehensive options for every need.

Our installation professionals follow meticulous processes to guarantee precision and durability, while our hardwood restoration services revive the beauty of existing floors. We provide in-home measurements, shop-at-home convenience, and financing options to make quality flooring accessible. Our leadership team, including President Kelly Taylor, brings generational knowledge and a passion for community impact through initiatives like St. Jude fundraising. Customer reviews consistently highlight our exceptional service, attention to detail, and ability to transform spaces with lasting results. This combination of heritage, expertise, and innovation defines the Ambassador Mid-West Experience.
Services
Carpet Installation Hardwood Flooring Laminate Installation Vinyl Flooring Tile Installation Area Rugs Hardwood Restoration Custom Area Rugs Builder Services In-Home Measurement
Details
  • Year established: 1985
Highlights and features
  • We offer 35+ years of specialized flooring expertise since 1985
  • Our NFA membership provides exclusive product access and industry leadership
  • We partner with top manufacturers like Shaw and Mohawk for quality assurance
  • Our in-home measurement service ensures precise project planning
  • We provide hardwood restoration services for preserving historic flooring
Associations and certifications
  • National Floorcovering Alliance
What people say
Exceptional service Expert installations Quality materials Professional team Great selection
Services
Carpet Installation
Our professional carpet installation service ensures precise, durable results using industry-leading techniques. We handle all preparation, removal of old flooring, and subfloor considerations while maintaining clear communication throughout the process. Customers receive detailed guidance before, during, and after installation to ensure optimal care and longevity of their new carpeting.
Hardwood Flooring
We offer comprehensive hardwood flooring solutions from premium brands like Hartco Dogwood. Our installation process includes thorough subfloor assessment, precise laying techniques, and post-installation care guidance. Our team's decades of experience ensure beautiful, long-lasting results that enhance any residential or commercial space.
Vinyl Flooring
Our luxury vinyl flooring services feature top brands like COREtec Canopy with expert installation that mimics natural materials. We ensure proper subfloor preparation and precise installation techniques that deliver water-resistant, durable results suitable for high-traffic areas in both residential and commercial settings.
Tile Installation
We specialize in professional tile flooring installation with attention to subfloor preparation and precise laying techniques. Our team handles all project phases from old flooring removal to final installation, providing guidance on proper care and maintenance for lasting durability in residential and commercial spaces.
Hardwood Restoration
Our hardwood restoration service revitalizes existing floors through sanding, staining, and protective coating application. This eco-friendly solution extends the life of original flooring while maintaining structural integrity, ideal for historic homes and commercial properties seeking to preserve authentic wood features.
People
Kelly Taylor
Owner & President
Third-generation flooring expert with 30+ years of experience, leading Ambassador Floor since its 2018 merger with Mid-West Floor. Passionate about customer service and community involvement through St. Jude marathons.
Mike Lee
Vice President of Sales & Operations
Seasoned flooring professional with expertise spanning installation to administration. Focuses on creating exceptional customer experiences while supporting local charities and maintaining St. Louis roots.
Laura Taylor
Showroom Manager
Interior design specialist with deep product knowledge, helping customers select optimal flooring solutions. Combines artistic vision with practical considerations for residential spaces in St. Louis and beyond.
RJ Petersen
VP of Operations and Technology
Technology innovator enhancing customer experience through digital solutions. Brings IT expertise to streamline processes while supporting animal rescue initiatives through his wife's nonprofit.
Dan Arnold
Builder Project Manager
Nearly four decades of industry experience managing builder projects with precision. Ensures timely installations for homebuilders while supporting children's hospitals through charitable work.
Questions
What flooring options work best for homes with active children?
We recommend durable options like looped pile carpet with stain resistance, luxury vinyl plank, or tile with slip-resistant finishes for high-traffic family areas.
Does carpet cushion quality affect performance?
Yes, while appearance doesn't matter, proper cushion selection impacts comfort, durability, and noise reduction. Our experts help choose optimal padding for your specific carpet type.
What flooring should I choose for bathroom installations?
We advise waterproof options like luxury vinyl plank or tile with slip-resistant surfaces to handle moisture while maintaining aesthetic appeal in bathroom environments.
How do I transition between different flooring types?
Our team recommends threshold covers for height changes and decorative transitions for seamless visual flow between rooms with different flooring materials.
Can flooring choices make small rooms appear larger?
Yes, we suggest installing tile diagonally and choosing lighter colors with consistent textures to create visual expansion in smaller spaces.
Are there air quality differences between carpet fibers?
According to the Carpet and Rug Institute, all modern carpet types maintain low emissions regardless of fiber type, ensuring healthy indoor environments.